Volkswagen Golf 8
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Print - It is a fait accompli: the Volkswagen Golf sets the standard. The Golf is the best-selling car of its kind and so it naturally sets the standard. The Golf is so successful because Volkswagen knows better than anyone else what "the people" want. However, therein now arises a dichotomy. One part of the people wants a familiar car, the other wants innovation. How does Volkswagen solve that problem?
