The jury, made up of automotive journalists and VIPs, considered a number of factors from driveability, roominess and value for money to build quality. The vehicle received top marks for its looks and well-balanced proportions, also scoring points for innovative technologies such as the Twindoor system, nine airbags, including driver knee airbag, and the AFS (Adaptive Front Light System).
The vehicle has recently scooped Der Großen Österreichischen Automobil-Preis, Austria's Car of the Year. Experts, VIPs and thousands of readers selected the best and most popular vehicles of 2008 from 36 entries. The Škoda Superb won the 'Mid-Size' category for combining the practicality of a hatchback with the elegance of a sedan.
In addition to this, the new Superb won the '2008 Technobest' award organised by the Automotive Journalists Club in the Czech Republic for Twindoor and was named 'Best Looking Car' in Poland, 'Best Company Car' in Croatia, 'Car of the Year 2008' in Latvia and 'Company Vehicle of the Year 2008' in Germany.