Toyota Mega Web
Print | Toyota faced a problem. Or rather: it expected a problem. The youngest Japanese generation shows little to no interest in cars. Also, most Japanese Toyota dealers are highly specialised and carry only a few models. To make matters worse, salespeople are just as pushy in Japan as anywhere else in the world. The solution is the "Toyota Mega Web": not a website, but the largest Toyota showroom in the world, where no cars are being sold.
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