Powered by a turbocharged version of Kia's 1.6-litre direct-injection petrol engine, the pro_cee'd GT promises scintillating performance for a hot hatchback designed not to be the most powerful in class but with everyday usability and civility in mind. It can accelerate from 0-60mph in 7.4 seconds and has a top speed of 143mph.
Re-tuned suspension ensures that the pro_cee'd GT is capable of handling its power and torque outputs - increased damper rebound and compression rates, stiffer springs and bushes and a larger rear anti-roll bar are joined by 18-inch alloy wheels shod with Michelin Pilot Sport 3 tyres.
The steering has been tuned for a more direct and sporting feel and the Flex Steer function has been removed in the GT. The brakes - 300mm ventilated at the front and 262mm at the rear - are the largest of any fitted to the cee'd range.
Two trim lines - 'GT' and 'GT Tech' - are being offered. To mark Kia's entry into the world of performance hatchbacks there is also a limited-production launch model, the 'GT 1st Edition'. Just 500 examples of this special car are being produced, with 50 earmarked for the UK.
For the GT, the lines of the pro_cee'd have been layered with visually exciting additions at the front, rear and sides. The unique front-end treatment introduces a lower, broader bumper and air dam and a wide central lower air intake to supply additional cooling air to the high-performance turbocharged engine, underscored by a red trim line which emphasises the wide and sporty track. This is flanked on either side by high-gloss black inserts housing the GT's unique 'ice-cube' LED daytime running lamps and foglights. The high-gloss black theme is continued on the graphite chrome-framed main radiator grille - with Kia's family 'tiger-nose' outline. The grille includes a smart 'GT' badge on the black high-gloss mesh.
From the rear, the broad stance of the pro_cee'd is evident in its bold shoulders and steeply angled tailgate glass, but for the GT this is further emphasised by a diffuser section in the lower edge of the rear bumper, separating the dual sports exhaust outlets. The rear number plate is framed in high-gloss black and straddled by a vertical reversing light and reflectors, while the combination lamp units are LEDs which give the car a unique signature at night, or when braking. There is a 'GT' badge on the tailgate.
The side profile of the pro_cee'd is given greater sense of purpose by bold side sill mouldings and special graphite grey ground-effect 18-inch alloy wheels tightly encased by the bodywork. Red brake callipers front and rear are a clear sign of the GT's performance credentials, while the premium quality of the car is emphasised by a chrome strip running around the side windows, and the folding mirrors with LED indicator lights.
The performance-oriented exterior design is echoed inside the all-black five-seat cabin. The driver and front passenger are gripped by Recaro sports seats - for the first time in a Kia - adorned with 'GT' and 'Recaro' logos. Power-adjustable lumbar support is fitted to both front seats. The upholstery is part leather and part suede, and there is red contrast stitching on the seats, steering wheel, gear shifter and door trims. The leather steering wheel also features perforated grip areas and an overstitched 'GT' logo, and there are stainless steel pedals with non-slip rubber inserts. High-gloss black features on the air vent surrounds, front console tray and door trims add a premium flourish which is echoed in the stainless steel kick plates on the door sills.